about

Art director who thinks about why people do what they do.

.location

Toronto, ON

.hello

I took the long way here—started in landscape architecture at University of Guelph, wrote a thesis on environmental psychology and urban design, spent time in sales, then realized I wanted to apply all of that to developing campaigns that actually resonate with people.

Turns out, the same principles that shape how people interact with spaces apply to advertising. I'm interested in work that understands people first, then builds something around that truth instead of the other way around.

I also spent time in sales, which taught me how to read a room and when to shut up. Both useful.

When I'm not working: hunting for vintage watches, buying questionable art from thrift stores, listening to music like I'm retired in the Laurentians. Spotify says my taste skews 74.

They're not wrong.

Turns out, the same principles that shape how people interact with spaces apply to advertising. I'm interested in work that understands people first, then builds something around that truth instead of the other way around.

I also spent time in sales, which taught me how to read a room and when to shut up. Both useful.

When I'm not working: hunting for vintage watches, buying questionable art from thrift stores, listening to music like I'm retired in the Laurentians. Spotify says my taste skews 74.

They're not wrong.

Turns out, the same principles that shape how people interact with spaces apply to advertising. I'm interested in work that understands people first, then builds something around that truth instead of the other way around.

I also spent time in sales, which taught me how to read a room and when to shut up. Both useful.

When I'm not working: hunting for vintage watches, buying questionable art from thrift stores, listening to music like I'm retired in the Laurentians. Spotify says my taste skews 74.

They're not wrong.

Turns out, the same principles that shape how people interact with spaces apply to advertising. I'm interested in work that understands people first, then builds something around that truth instead of the other way around.

I also spent time in sales, which taught me how to read a room and when to shut up. Both useful.

When I'm not working: hunting for vintage watches, buying questionable art from thrift stores, listening to music like I'm retired in the Laurentians. Spotify says my taste skews 74.

They're not wrong.

.work experience

2024 - 2025

Pacific Bottleworks Co.

Direct Sales and Delivery Manager

Managed regional sales and direct delivery logistics. Coordinated promotional events. Over saw inventory and order management.

2024 - 2025

Pacific Bottleworks Co.

Direct Sales and Delivery Manager

Managed regional sales and direct delivery logistics. Coordinated promotional events. Over saw inventory and order management.

2024 - 2025

Pacific Bottleworks Co.

Direct Sales and Delivery Manager

Managed regional sales and direct delivery logistics. Coordinated promotional events. Over saw inventory and order management.

2024 - 2025

Pacific Bottleworks Co.

Direct Sales and Delivery Manager

Managed regional sales and direct delivery logistics. Coordinated promotional events. Over saw inventory and order management.

2022 - 2024

Stock & Row Cider Inc.

Sales Representitive

Managed and maintained existing accounts. Developed and established new accounts. Managed shipping and receiving of all POS material

2022 - 2024

Stock & Row Cider Inc.

Sales Representitive

Managed and maintained existing accounts. Developed and established new accounts. Managed shipping and receiving of all POS material

2022 - 2024

Stock & Row Cider Inc.

Sales Representitive

Managed and maintained existing accounts. Developed and established new accounts. Managed shipping and receiving of all POS material

2022 - 2024

Stock & Row Cider Inc.

Sales Representitive

Managed and maintained existing accounts. Developed and established new accounts. Managed shipping and receiving of all POS material

2021

NAK Design Strategies

Contract Adminstration Inter

Worked under top industry professionals. Reviewed design drawings and specifications before initiating tender process. Led document preparation and release. Site evalutations.

2021

NAK Design Strategies

Contract Adminstration Inter

Worked under top industry professionals. Reviewed design drawings and specifications before initiating tender process. Led document preparation and release. Site evalutations.

2021

NAK Design Strategies

Contract Adminstration Inter

Worked under top industry professionals. Reviewed design drawings and specifications before initiating tender process. Led document preparation and release. Site evalutations.

2021

NAK Design Strategies

Contract Adminstration Inter

Worked under top industry professionals. Reviewed design drawings and specifications before initiating tender process. Led document preparation and release. Site evalutations.